Mike Dempsey RDI and RSA Academy, Tipton
Graphic designer Mike Dempsey RDI challenged a group of Year nine GCSE graphics students at the RSA Academy in Tipton to design a postcard that best represented their school from each student’s personal point of view.
Mike began his graphics session by showing the students how graphic design is used in many areas; advertising, sport, music, film and pop, and talked about the meaning of branding showing different examples. Mike also shared his very personal journey of how he became a designer, explaining that he was entirely self-taught and driven by a desire to be creative and make a career out of it.
Following a simple warm up workshop to get the students thinking laterally, Mike set the postcard project, asking the students to reflect on how their school made them feel, and to try and capture that spirit by using illustration, photography, collage or typography. For inspiration Mike encouraged them to observe how organisations, shops, products and film stars present themselves to the world. The designs could be as simple or complicated as they wished and work to any size but ultimately had to scale to the proportion of a postcard size of A6 (103mm x 148mm).
Mike returns to Tipton at the end of November to judge the winning design which will be published in the RSA Journal and will be seen by 27,000 Fellows of the RSA.Related project: Royal Designers for Industry (RDI)